WOAH!
When we said “email us with any questions” we didn’t ever think we’d get the response we got! Ok, let’s get to it then!
First off, thanks for all the messages and stories. It seems that we all have our fair share of stories about “advertising disasters!” Some of my favorites were:
The radio rep that got you to give away thousands of gift certificates for them to sell and keep all the moolah themselves in the name of “exposure” (or worse yet having to donate a “grand prize” and then having to buy a grand of air time too!).
Or the TV rep that sold you a 6 grand all encompassing package that didn’t even pay for itself.
The 2 grand coupon magazine/mailer to 100,000 homes that only brought 6 coupons back in (and 2 of ‘em wanted to use it with gift certificates/other specials)!
Even back to the “old days” (when things didn’t work either it seems) of hundreds for a single newspaper ad (or phone book) that didn’t get the phone to ring, not even once.
…all promising results and all falling short. All shots in the dark hoping something will work.
SO…
There were quite a few questions, but they fell pretty much into groups, so here are the most popular ones…
Question #1 was of course “how much?”
The answer? MUCH LESS than you will think. If we don’t deliver TEN TIMES the cost in value I’ll quit my own spa. You’ll have to wait until Monday (Sunday if you’re on the priority notification list) for the exact details, but it’ll be a whole system for cheaper than a single ad.
Question #2 was “what do you mean by done-for-you?”
It varies with each system naturally, but it is basically either “paint by number” or “fill-in-the-blanks.” We show you exactly what and how to set things up and get them implemented. We do have some literal “done-for-you” options, but those cost more and we thought we’d lay it all out for you to easily follow and do yourself to Save.
Question #3 was “what’s the ‘how to AND done for you’ mean?”
If you’re anything like me, you want to know how things work and the reason why before moving ahead. Each marketing system will have a “how to” portion to explain the “why” along with the “done for you” portion showing you how to implement and start getting more clients.
Question #4 was “If everyone gets these won’t they become less effective?”
This is a VERY valid point and something we spent a lot of time thinking about. For that reason, we have limited our initial production to just 99 COPIES. After that we’ll look at any possible market side effects or local saturation and determine how to continue.
Question #5 was “What’s the GUARANTEE?”
Our guarantees are always outstanding, so these are too. SIXTY DAYS, no questions asked, no hard feelings. Simply return it, PROMISE not to use what you’ve been shown, and that’s it!
Question #6 was “How do we know this will work? Not much else has in the past”
Exactly! Something we personally struggled with for years until we found things that DO work and then NEW THINGS for the New Economy we’re in. These are the same systems that we use in our own spa that have helped us to Triple our sales the last 2 holidays, which were up Double from the year before. Even our daily numbers are still heading UP this quarter over last year (which was up as well) by 50%! Now, honestly, some people won’t even open it up, let alone implement, so they would be up zero. Others could blow me away. Your numbers will be up to you taking action.
…THAT brings up another point. These are systems (plural), there’s more than one. We’ll be shipping them out monthly to give you time to implement each one. But there’s more than one because more than one system is required for results.
I’m sure you’ve heard “there’s not one way to get 100 clients, but there are 100 ways to get one client” and it’s TRUE. If you’re fishing, who do you think will catch more fish, the spa with one pole in the water or the spa with a dozen?
The first system actually builds a foundation via an “ad creation system” that shows you how to create ads that get results (and gives you half a dozen templates) so you can spark some life into your existing advertising and then use it to make all the other systems (email, video, social media, PPC, direct mail, etc) more effective.
Here’s the priority notification list once again, those on it watch for an email on Sunday, if we’re not sold out we’ll email the rest of our list (about 10,000 salon, spa and medspa owners) on Monday.
“Who loves ya?”
-Christopher & Zhenya
P.S. Yes, MEMBERS will get a special bonus, so make sure to signup as a member if you haven’t yet, because our dues are going up next week.
P.S. You’re going to LOVE what our “Silver Platter” Marketing Systems will do for YOU!
